Veech Media Architecture » Corporate Design

OPEC 50th Anniversary Exhibition Design

bernhard — Tue, 12 Apr 2011 13:03:20 +0000

VMA was invited to design an 800m2 exhibition celebrating the OPEC 50th Anniversary Exhibition in Vienna, Austria in September, 2010. The presentation of the 12 Member Countries, OPEC, OFID and the City of Vienna was based upon developing a printed background representing each exhibitor´s unique cultural identity and included a signature series of 28 custom furniture modules and 18 42″ video screen panels.

Project Facts:

TYPE: Exhibition Design
SITE: Vienna, Austria
FLOOR AREA: 800m2
TEAM: Stuart A. Veech, Mascha Veech-Kosmatschof, Peter Mitterer, Ange Weppernig
PRODUCTION PARTNERS: Rosskopf & Partner, EventAmt, Trevision, GBMT, Tuchler
PHOTOS: ©Rosskopf & Partner, ©Bruno Klomfar

Ambient Gem – Swarovski Elements at Baselworld

admin — Fri, 08 Apr 2011 16:15:15 +0000

Veech Media Architecture (VMA) was presented in Munich with the Golden Award in the category Corporate Architecture for the 480m2 trade fair pavilion for Swarovski Enlightened TM. The pavilion Ambient Gem at the exclusive Watch and Jewellery Show BASELWORLD convinced the members of the eminent jury by the way it sets new standards for the term “brand world”.

For Press Releases please navigate to:

Press Release “VMA wins IF Award” (EN)

Presseaussendung – VMA mit IF Communication Design Award ausgezeichnet” (DE)

ORF Newsroom

admin — Fri, 08 Apr 2011 16:00:04 +0000

In 2008 VMA completed the comprehensive relaunch of the ORF Newsroom “phases 2″. The 360 degree multi-faceted studio space accomodates both ORF1 and ORF2 News and Information programming. Begun in 2007 as part of the new program reform within the Information News Department the first phase comprised of a simultaneous transformation from the existing 2003 award winning VMA design into the new world of video wall information screens encompassing the perimeter of the studio and adding variable flexibility to the future program content and presentation.

ORF Newsroom Studio: ©ORF Fotografie

Facts & Figures

TYPE: Studio Design
SITE: Vienna/Austria
FLOOR AREA: 356m2
TEAM: Stuart A. Veech, Peter Mitterer, Martin Krcha
PRODUCTION PARTNERS: ORF Ausstattung

SEAT Mobile Showcase

admin — Fri, 08 Apr 2011 15:15:03 +0000

Veech Media Architecture (VMA) collaborated with the WWP-Group on an ambitious project to develop a unique presentation tool to support the European launch of the new design family of autos of Spanish car maker Seat with the Seat Ibiza Roadshow in April-June 2008.

VMA Seat Roadshow - London

VMA Seat Roadshow - Wolfsburg

Facts & Figures:

PROJECT: Seat Ibiza European Roadshow

TYPE: Mobile Design

Date: May-June 2008

TEAM: Stuart A. Veech, Mascha Veech-Kosmatschof, Peter Mitterer

PARTNER: WWP Group

CONSULTANTS: Stage One Creative Services, York, UK; Prof. Tom Barker

EURO 2008 Media Tower

admin — Fri, 08 Apr 2011 13:00:16 +0000

European Football Championship 2008

The Urban Media Tower for ORF (Austrian Broadcasting Corporation) was a central urban feature for the four week activities surrounding the EM_2008 in Vienna, Austria. Strategically located adjacent to the Burgtheater the 17.5 meter multi-purpose temporary building incorporated a 60m² TV Studio, outdoor terrace, offices, technical spaces and three integrated LED video screens for live broadcast. Due to the planned five day construction phase and positioning upon the tram line tracks special consideration and intensive planning was necessary in reference to erecting the main modular structural frame, external aluminium cladding, and lighting/acoustic constraints in broadcast media.

EURO2008 Media Tower

EURO2008 ORF Sport Studio

Facts & Figures:

TYPE: TV Studio/Media Tower
SITE: Vienna, Austria
FLOOR AREA: 90m²
TEAM: Stuart A. Veech, Peter Mitterer, Martin Krcha
CONSULTANTS: Werkraum Wien
PRODUCTION PARTNERS: ORF Ausstattung, Klik Bühnensysteme

Studio 44 Event Space

stuart — Fri, 08 Apr 2011 12:15:06 +0000

Studio 44

VMA designed a multi-functional event space at Studio 44 to incorporate a wide variety of uses ranging from corporate events, exhibitions, lectures/symposiums, and televsion productions. The centrally positioned triangle shaped glass stage with integrated RGB lighting provides the atmopsheric ambience fine tuned for each individual event to transform the space to accomodate the user´s requirements.

Studio 44 Event Space

Facts & Figures:

Project: Studio 44 Event Space

Client: Österreichische Lotterien

Design Team: Stuart A. Veech, Mascha Veech-Kosmatschof

Lighting Concept: Stuart A. Veech

Lighting Planner: Lighting Design Austria

Project Management: Hans Lechner ZT

Date: June 1998 – February 1999

Ambient Gem – Swarovski Elements at Baselworld

stuart — Tue, 01 Apr 2008 10:00:51 +0000

The design concept to create a trade fair interior pavilion for the presentation of ENLIGHTENED^TM Swarovski Elements gemstone brand at the BASELWORLD Watch and Jewellery Show 2008 is based on translating the fascination exerted by a gem into a magical and sensual three-dimensional experience. The form of the space follows the logic of the folded faceted structure, which originally derived from the need to conceal the extremely restrictive and rather banal geometry of the existing outer tent construction and ultimately took the shape of a cut gem. The structure itself is composed of a pneumatic membrane divided into inflated facets. Animated lighting and sound design transformed the space into a spacious free-flowing subtle visual, acoustic and tactile spatial experience. VMA’s long-term creative partner, the British graphic designer Neville Brody/Research Studios, devised a series of animated graphics that highlight and enhance the key elements of Swarovski’s new brand while harmonising completely with the unique luminescent space created by VMA’s gradually alternating lighting cycles. Expertise in the area of new materials as well as the integrative approach to the lighting and multimedia components helped the VMA designers to reinterpret the archetypical idea of a crystal creating an expressive and iconic brand space.

Ambient Gem - Swarovski Baselworld

Data:
Client: D. Swarovski & Co. / Enlightened Swarovski TM
Category: Corporate Architecture / Trade Fair Design
Time period: 01.04.–10.04.2008
Design team VMA: Stuart A. Veech, Mascha Veech-Kosmatschof, Peter Mitterer
Animated graphics: Neville Brody/Research Studios, London

Structural design: Werkraum Wien Engineers

Lighting/Sound: Gahrens & Battermann
Lighting concept: Stuart A. Veech
Photos: © Mag. Eveline Tilley-Tietze and Stuart A. Veech