Veech Media Architecture » Exhibition

OPEC 50th Anniversary Exhibition Design

bernhard — Tue, 12 Apr 2011 13:03:20 +0000

VMA was invited to design an 800m2 exhibition celebrating the OPEC 50th Anniversary Exhibition in Vienna, Austria in September, 2010. The presentation of the 12 Member Countries, OPEC, OFID and the City of Vienna was based upon developing a printed background representing each exhibitor´s unique cultural identity and included a signature series of 28 custom furniture modules and 18 42″ video screen panels.

Project Facts:

TYPE: Exhibition Design
SITE: Vienna, Austria
FLOOR AREA: 800m2
TEAM: Stuart A. Veech, Mascha Veech-Kosmatschof, Peter Mitterer, Ange Weppernig
PRODUCTION PARTNERS: Rosskopf & Partner, EventAmt, Trevision, GBMT, Tuchler
PHOTOS: ©Rosskopf & Partner, ©Bruno Klomfar

Studio 44 Event Space

stuart — Fri, 08 Apr 2011 12:15:06 +0000

Studio 44

VMA designed a multi-functional event space at Studio 44 to incorporate a wide variety of uses ranging from corporate events, exhibitions, lectures/symposiums, and televsion productions. The centrally positioned triangle shaped glass stage with integrated RGB lighting provides the atmopsheric ambience fine tuned for each individual event to transform the space to accomodate the user´s requirements.

Studio 44 Event Space

Facts & Figures:

Project: Studio 44 Event Space

Client: Österreichische Lotterien

Design Team: Stuart A. Veech, Mascha Veech-Kosmatschof

Lighting Concept: Stuart A. Veech

Lighting Planner: Lighting Design Austria

Project Management: Hans Lechner ZT

Date: June 1998 – February 1999

BMW Mobile Pavilion

stuart — Fri, 08 Apr 2011 08:15:18 +0000

The proposed design created a dynamic mobile temporary structure to be used throughout Europe as a launching pad for the introduction of the new automobiles into the marketplace. The building was lifted off the ground to provide more space to facilitate a high volume of visitors and separate the building into different zones of activities. The central element of the design was the introduction of a hydraulic car lift in the center of the structure which allowed for the car to be transported vertically into the primary space for easier access for prospective test drivers. The elevated form, floating above the ground plane, was conceived as an aerodynmic digitally enhanced architectural form which needed be transported and easily assembled in a short period of time.

BMW Mobile Pavilion Concept

BMW Mobile Pavilion Concept Interior Lounge

Facts & Figures:

CLIENT: BMW Group

TYPE: Mobile Pavilioin Design Invited Competition

DATE: 2003

Ambient Gem – Swarovski Elements at Baselworld

stuart — Tue, 01 Apr 2008 10:00:51 +0000

The design concept to create a trade fair interior pavilion for the presentation of ENLIGHTENED^TM Swarovski Elements gemstone brand at the BASELWORLD Watch and Jewellery Show 2008 is based on translating the fascination exerted by a gem into a magical and sensual three-dimensional experience. The form of the space follows the logic of the folded faceted structure, which originally derived from the need to conceal the extremely restrictive and rather banal geometry of the existing outer tent construction and ultimately took the shape of a cut gem. The structure itself is composed of a pneumatic membrane divided into inflated facets. Animated lighting and sound design transformed the space into a spacious free-flowing subtle visual, acoustic and tactile spatial experience. VMA’s long-term creative partner, the British graphic designer Neville Brody/Research Studios, devised a series of animated graphics that highlight and enhance the key elements of Swarovski’s new brand while harmonising completely with the unique luminescent space created by VMA’s gradually alternating lighting cycles. Expertise in the area of new materials as well as the integrative approach to the lighting and multimedia components helped the VMA designers to reinterpret the archetypical idea of a crystal creating an expressive and iconic brand space.

Ambient Gem - Swarovski Baselworld

Data:
Client: D. Swarovski & Co. / Enlightened Swarovski TM
Category: Corporate Architecture / Trade Fair Design
Time period: 01.04.–10.04.2008
Design team VMA: Stuart A. Veech, Mascha Veech-Kosmatschof, Peter Mitterer
Animated graphics: Neville Brody/Research Studios, London

Structural design: Werkraum Wien Engineers

Lighting/Sound: Gahrens & Battermann
Lighting concept: Stuart A. Veech
Photos: © Mag. Eveline Tilley-Tietze and Stuart A. Veech

Kunsthalle Wien Televisions Exhibition

stuart — Tue, 01 Jan 2008 11:10:38 +0000

Exhibition design for a group of over 70 international artists presented in a vaulted 900m2 Kunsthalle Wien exhibition space. The primary space was dissected by a 45 meter bridge, constructed from aluminum scaffolding and spanned with a translucent membrane, which connected second level galleries whilst introducing a new elevated gallery space with secondary floating walls. The new circulation pattern emphasized the second level condition and enhanced the viewer curiosity and `viewing-to-be-viewed´ experience.

Kunsthalle Wien Televisions Exhibition Design

Facts & Figures:

CLIENT: Kunsthalle Wien

TYPE: Museum Exhibition Design

DATE: October, 2001-January, 2002

CONSULTANTS: Werkraum Wien Engineers

Kunstlerhaus Global Tools Exhibition Installation

stuart — Tue, 01 Jan 2008 08:22:26 +0000

The theme `Insights´ in medicine, science, and technology was superimposed on the architectural installation on an fluid organic translucent form situated between two adjoining spaces acting as a mediator between the viewer and the media exhibits projected onto and fused into the suspended membrane. A group of electric motors connected to the supporting cables activated the surface and animated the visual experience of the `interior´ volume with reference to the human body.

Kunstlerhaus Global Tools Exhibition Design

Facts & Figures:

Project: Global Tools Exhibition

Client: Kunstlerhaus Wien

Location: Kunstlerhaus Wien – Vienna, Austria: July-August, 2001

Location 2: Gallery Osto – Helsinki, Finland: December, 2001 – February, 2002

Design Team: Stuart A. Veech, Mascha Veech-Kosmatschof

Consultant: P. Michael Schultes, Schultes-Wien

Latent Utopias Exhibition

stuart — Tue, 01 Jan 2008 08:04:14 +0000

VMA´s installation as part of the `Latent Utopias´ exhibition examines the unconventional use of materials currently used in conventinal building construction and explores new applications and techniques which generate new possibilities in terms of creating flexible architectural spaces. A synthetic rubber material slowly transforms and blurs the boundaries between existing floor, wall and ceiling conditions, and creating a seamless three-dimensional architectural environment. A mechanical device interacts with the membrane and slowly animates its surface introducing a constant state of fluctuation and fluid deformation.

LATENT UTOPIAS Exhibition

Facts & Figures:

Project: Latent Utopias Exhibition

Client: Landesmuseum Joanneum

Curator Team: Zaha M. Hadid/Patrik Schumacher

Location: Graz, Austria: 26.10.2002 – 2.3.2003

Design Team: Stuart A. Veech, Mascha Veech-Kosmatschof, Alexander Ott

Consultant: Ange Weppernig

Participants: AA-DRL (GB), Angélil/Graham/Pfenninger/Scholl Architecture (CH), Asymptote (USA), Branson Coates (GB), COOP Himmelb(l)au (A), dECOi (F), Foreign Office Architects (GB), Greg Lynn FORM (USA), Zaha Hadid Architects (GB), Kolatan/Mac Donald (USA), Ross Lovegrove (GB), MVRDV (NL), NOX (NL), o.c.e.a.n. D (GB), o.c.e.a.n. NORTH (FIN), Pichler & Traupmann (A), propeller z (A), Karim Rashid (USA), Reiser & Umemoto (USA), Sadar Vuga Arhitekti/The Designers Republic (SL), SERVO (USA), Softroom (GB), Andreas Thaler (A), the nextENTERprise (A), UN Studio (NL), VMA – Veech.Media.Architecture (A).

http://www.latentutopias.at